Testing Variables To Assure A Successful E-Mail Campaign

  • Posted By: RankRaiser.com
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The advantages of using an e-mail campaign as part of your marketing strategy are that you can exactly measure your efforts and then fine tune your future campaigns based on your findings. To optimize your e-mail campaign to be the best it can be, take a look at your variables, test them and measure them […]

How To Name Your Website’s Files

  • Posted By: Marita Meegan
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Before you simply name a file page1.html, image2.jpg, or some complicated string like a product number, think again. Filenames play a role in SEO, but a good file naming structure also makes it easier for your visitors to save and share links and navigate your website. From a developer’s point of view, having well named […]

What SEO Can And Can’t Do

  • Posted By: RankRaiser.com
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SEO, or search engine optimization, has became very popular in recent years and for good reason. Search engines are such a powerful means for driving traffic to your site that you can’t afford to leave your site un-optimized. ‘SEO’ usually refers to ‘organic SEO’, meaning applying techniques that get your site listed higher in the […]

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