Why Mobile Marketing Matters More Than Ever

  • Posted By: RankRaiser.com

By Simon Phillips of TouchLogic.co.uk: More and more consumers are using mobile devices such as smartphones and tablets to access the Internet and make purchases. If you are a business owner, one of the most important questions for you is: Is your website mobile-friendly? If not, do you realize that you may be losing business […]

5 Strategies to Effectively Market Your YouTube Video

  • Posted By: RankRaiser.com

By Jonathan Kane of BuyRealMarketing.com: YouTube is probably the best video website out there that can help give value to your videos and put a little extra cash in your pockets. Hosting user-generated videos and placing ads all over the site is how YouTube earns money. Yet, they are graceful enough to split the income […]

Difference Between Google Bounce Rate and Drop-offs

  • Posted By: Marita Meegan

The latest version of Google Analytics introduced “drop-offs” in their Visitors Flow section. Even though you might think drop-offs should be the same as the bounce rate, this is not the case. Bounce rate: According to Google, the bounce rate is the percentage of visitors that see only one page during a visit to your […]

Going Global Online

  • Posted By: RankRaiser.com

By Susanne Evens of AAA Translation: Going global is not an act of good will – it is a smart and necessary business strategy. Establishing a global web presence provides one of the most affordable means of tapping into the international marketplace. An information-rich, well published web site sells your products and services to potential […]

24 Guidelines For Blogging

  • Posted By: Marita Meegan

Your writing should be natural and to the point. However, keeping the following in mind will help your post get found and get read more often: Blog content and writing: 1. Topic and title: Write about just one topic. If your blog post turns out to be over 1,000 words, or more than one topic, […]

No SEO?

  • Posted By: Marita Meegan

Every once in a while we get asked why this site seems to not use any search engine optimization. Well, first of all, we do use some SEO, but the main reason why this site isn’t completely optimized is because we had started this site as a very useful collection of resources for ourselves first […]

Analyzing And Keeping Up With Your Competitors

  • Posted By: Marita Meegan

Regardless if you’re selling toys or pool supplies, you need to keep an eye on your competition by analyzing them in order to keep up with them and to keep making sales. In pre-internet days you had to find out who your local competition was and who was selling through catalogs. The emergence of the […]

Testing Variables To Assure A Successful E-Mail Campaign

  • Posted By: RankRaiser.com

The advantages of using an e-mail campaign as part of your marketing strategy are that you can exactly measure your efforts and then fine tune your future campaigns based on your findings. To optimize your e-mail campaign to be the best it can be, take a look at your variables, test them and measure them […]

How To Name Your Website’s Files

  • Posted By: Marita Meegan

Before you simply name a file page1.html, image2.jpg, or some complicated string like a product number, think again. Filenames play a role in SEO, but a good file naming structure also makes it easier for your visitors to save and share links and navigate your website. From a developer’s point of view, having well named […]

Checklist For Buying A Website

  • Posted By: Marita Meegan

Following is a checklist with some points to keep in mind when buying a website: Before you start shopping for a website: – Before we get to the main part of this checklist, ask yourself: why do I want to buy a website? Are you buying a website to direct traffic to an existing site, […]

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